Don’t try to convince me that starting up a t-shirt company is glamorous!
I woke up this morning at the Ritz Carlton in New Orleans. Ever been to one? In my day job, that’s the kind of place I get to travel to from time to time. But I want to make t-shirts instead? Really, now… Well, I won’t bore you with the details, but if you’ve ever been in a place where you don’t feel like your work is making much of a difference in the world, you totally know what that’s all about.
I was on the agenda to speak to a group about using social media & technology. Cool city, cool place, cool topic. Looks like that from the outside for sure. Then, after my presentation ended at 5:00 pm (yes, in NOLA), I got in my car to drive to Birmingham, Alabama so I can make it in time to set up our booth at the Alabama homeschool convention before the exhibit hall opened at 9:00 in the morning where I’m hoping we’ll be able to sell a few t-shirts.
While in New Orleans, I got to chat with some guys who are running some startups in the insurance space. Technology companies with interesting business models and venture capital and big time connections. And me? I want to sell a totally low tech product to homeschool kids? Well, yea, that pretty much sums it up!
Before I left, my boss at work made a point to ask me to hire an intern out of school for the summer to come in and build a social media campaign for the company. Would I get the ball rolling on that? We need someone in here who knows what they’re talking about. How’s that for a not-ego boost. Here I am, co-founder & creative director of Homeskoolie, the hottest new t-shirt company on the face of the earth, blogger extraordinaire, the guy who got, what, like 80 twitter followers in a whole month, who speaks at fancy hotels in other cities about social media strategies, and what am I? Chopped liver? And you know what? I probably am compared to guys who really know what they’re doing. Maybe I’ll call myself back after I get 8,000 twitter flowers in a month but right now, I guess I really am still in no-body land.
See what I mean? We’re still trying to figure out why we’re not content coming home from a 9-5, watching TV all evening & starting over the next day. Well, not really. Starting something up is not always glamorous. Exciting? Yes. Invigorating? Sure is. Hard work with not much to show for it? You bet! Risk of failure? High. Worth it? At this point we don’t know yet!
But if we can bring some encouragement to families, to moms & kids who together are forging an incredible future and building the next generation of leaders, of faithful men & women, fathers & mothers, entrepreneurs, doctors, artists, mechanics, teachers and musicians, if we can be a part of coming alongside families and reminding them that they are part of something bigger than themselves, then yes, it’s definitely worth it!
If we can share our entrepreneurial path with dad’s (and their children) who have an idea or passion or dream but don’t know how to make it happen, and provide help, encouragement and set a real live example so they can walk in our footsteps and learn from our mistakes, then yes, it’s definately worth it!
That’s what’s driving us at Homeskoolie. An opportunity to share our skills and passion with a community that we’re a part of and that we really believe can change the world. Is building a company all it’s made out to be? Well, follow us and see for yourself. Is it glamorous? Not always. Is it something that’s worth doing? You bet!